A complete guide to the billboards of Chernarus.
Translation: “Alcohol!? No, I’d rather read this book!”
Translation: “Černomorky! Always her! — GERNOMORKANAL”
Reference to the Belomorkanal brand of cigarettes.
Translation: “Premier – Ranger Cinema – August 8th 2009 at 6:30pm”
Mentions fake companies/brands at the bottom including: Miromax (Miramax), HPO (HBO), Fujyfilm (Fujifilm), and Dolpy Digital (Dolby Digital)
Has the following fake cast: Boris Ebul, Ray Moneypenny, Joe Hlad, Grigori Martinez with direction and a special appearance by Andrew Shatterhand
Translation: “Ice Cream of the Future”
This slogan is possibly a play on the same slogan used by American ice cream company Dippin’ Dots.
The billboard says “www.pizzapresto.cs” at the bottom, referencing the actual website for an actual restaurant in Mníšek pod Brdy in the Czech Republic (pizzapresto.cz).
The .cs extension is meant to imply Chernarus, but was once used for Czechoslovakia prior to the dissolution of that country.
Translation: “Save Your Homeland — ( Protect your ground! ) — Armed Forces [of] Chernarus — ( Chernarusian Armed Forces)”
Translation: “ARMASAN — toilet paper — solid and traditional”
This ad is a reference to the real Slovak brand of toilet paper, Harmasan.